Bark Busters Media
MEDIA BACKGROUNDER
The Bark Busters Story
Bark Busters dog behavioural therapists are renowned authorities in the area of correcting dog behaviour. The Bark Busters’ training system can successfully train any dog, even puppies. The company’s natural training technique leverages the same communication methods – body language and voice control – that dogs follow as part of their instinctual pack mentality.
Bark Busters, the world’s largest, most trusted dog training company, started in Australia in 1989. In 2000, Bark Busters was taken to the US, and since to Canada, United Kingdom, New Zealand, Japan, Israel, Taiwan, France and Belgium. Since its inception, Bark Busters has trained over 400,000 dogs worldwide. With more than 300 franchised offices in ten countries, Bark Busters is continuing its mission to build a global network of dog behavioural therapists to enhance responsible dog ownership and reduce the possibility of maltreatment, abandonment, and euthanasia of companion dogs.
In the beginning…
Bark Busters was started in Wollongong, NSW in 1989 by Danny and Sylvia Wilson, whose mission was to save dogs from abandonment and unnecessary euthanasia.
Distressed by the number of young adolescent dogs they saw taken to the RSPCA and destroyed, the Wilsons began working on a ‘delinquent dog program’ together, which encouraged dog owners to keep unruly dogs by offering a free home service to assist them gain control of their wayward wags.
They quickly realised that if they seriously wanted to save disobedient and aggressive dogs from certain death, they needed to perfect a dog-training system that worked in hours rather than days. So Danny and Sylvia began studying the way in which dogs communicated with each other. Once they had conquered the ‘language of dogs’, they established Bark Busters.
The Technique…
Bark Busters aims to dispel the myth that dogs should be treated like humans, and actively teaches dog owners to communicate with their dogs in a language they understand.
“Dogs have a pack mentality, the most dominant dog leads the pack and the subsequent pecking order depends on the relative dominance of each remaining member of the group,” explains Sylvia. “Disobedient dogs are often the result of dogs perceiving themselves to be higher in the pecking order than their owners. It also stems from owners not fully understanding canine facts.”
Bark Busters communicates its message to dog owners by explaining its system both in a human and canine way. “We then teach them how to be the leader and take control of their dogs without using forceful or harsh methods.”
A three-hour, one-on-one training session in the owner’s home ensures that both owner and dog learn interaction and communication skills in the most comfortable environment available. “Once a dog owner possesses the necessary skills to communicate with their pack-mentality dog, a better relationship can be fostered between owner and dog, and the dog’s behaviour almost automatically improves.”
The Business…
Although the competition for dog training specialists is fierce, none have been able to grow their business to the magnitude that Bark Busters has to date. Bark Busters phenomenal success is largely due to the passion of its founders and directors, the uniqueness of the system, and the dedication of its people.
About 80 per cent of Bark Buster clients require only one three-hour home visit from a licensed dog behavioural therapist, if they continue with just 10 to15 minutes a day follow-up exercises for several weeks. All training takes place right in the home where the problems generally occur.
Bark Busters is the only international dog training company that offers a lifetime guarantee. Therapists will provide future sessions free of charge if problem behaviours recur, or if any new problems develop. Other Services conducted by Bark Busters include Puppy School Classes and Group Lessons in basic obedience for adolescent and older dogs.
For more information, call 1800 067 710 or visit www.barkbusters.com.au where dog owners can complete a Dog Behavioural Quiz to rate their dogs’ behaviour.
For further information:
Bryan Edwards (Director)
Bark Busters Australia
Phone: (02) 4262 0783
Fax: (02) 4262 0793
Email: bryan@barkbusters.com.au
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